Why subscribe?

So you’re interested in subscribing ? Thank you! Here’s what’s in it for you. Each week, you’ll get some of the top news and articles in marketing, analytics, data science, and AI, plus original videos and a letter from me. Here’s what expert marketer Mitch Joel had to say about it in the Harvard Business Review:

So, why would you want a newsletter when you could just read the blog or or connect on LinkedIn? Well, you’re busy. You’ve got a million things to do, a lot going on, and have a million different items vying for your attention every day. The newsletter provides a nice roundup of the week’s stuff, stuff you don’t want to let slip through the cracks. That’s why you should subscribe to it.

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